AI Insights · Timothy · July 2021
Top 5 Hasbro Games Performance on Unified Platform in France, Q2 2021
Analysis of the top 5 Hasbro games in France during Q2 2021 reveals varied trends in downloads, revenue, and active users. Significant insights are drawn from Sensor Tower data.
The performance of the top 5 Hasbro games on a unified platform in France during Q2 2021 provides interesting insights into their market dynamics. Here’s a breakdown based on Sensor Tower data.
Scrabble® GO - New Word Game showed fluctuating trends in both weekly revenue and downloads. Weekly revenue peaked at around $16.3K in mid-April but saw a decline towards the end of June, finishing at approximately $12.8K. Downloads also saw a peak in mid-April with 27.2K and then experienced a downward trend, ending the quarter at around 12.4K. Weekly active users decreased from 387.7K at the end of March to 276.7K by the end of June.
Magic: The Gathering Arena experienced a notable decline in both revenue and downloads throughout the quarter. Revenue started at around $18.7K in late March and dropped to approximately $6.7K by late June, before a slight recovery to $12.5K. Downloads followed a similar trend, decreasing from 13.8K to a low of 1.6K in late May, before rebounding to 3.3K by the end of June. Active users showed a declining trend, starting at 10.7K in late March and ending at 10.8K in late June.
Yahtzee® with Buddies Dice maintained relatively stable weekly revenue, fluctuating between $7.9K and $11.9K throughout the quarter. Downloads saw a general decline from 7.6K in early April to around 4K by the end of June. Weekly active users remained relatively stable, peaking at 63.6K in mid-May and ending the quarter at 56.3K.
Epic Prankster: Hide and shoot had modest weekly revenue, ranging between $69 and $149 throughout the quarter. Downloads showed a peak of 6.5K in early May but generally fluctuated, ending at around 3.9K. Active users saw a slight decrease from 12.1K at the end of March to around 11.4K by the end of June.
Adventure Escape Mysteries demonstrated strong growth in both revenue and downloads. Weekly revenue saw a significant increase, peaking at approximately $7.9K at the end of June. Downloads also showed an upward trend, starting at 988 in late March and reaching 8.3K by the end of June. Active users saw a significant rise, from 21K at the end of March to 42K by the end of June.
For more detailed insights and data, visit Sensor Tower.
